Capabilities
Drive business innovation, profitable growth and operational efficiency with location intelligence
There is a hidden dimension in your market data – location intelligence. In fact, an estimated 80% of business data contains a geographic component. That’s why our solutions play such an integral role in the core business practices of leading organisations. The ability to access information in new ways, using a flexible and open information architecture, helps people at all levels of your organisation gain deeper understanding of the competitive environment and make more informed decisions.
See how our solutions are innovating these business functions and processes:
- Business Intelligence — Add a location perspective to business data analysis
- Communications: Network Planning — Location intelligence for network design and optimization
- Customer Profiling — Identify your most profitable customers with location intelligence
- Economic Development — Business recruiting and retention strategies for municipalities
- Find the Nearest — Complete solutions to deploy ‘find the nearest’ applications
- Location Reporting Services — Make better investment decisions using Pitney Bowes MapInfo’s Location Reporting Services provided by professionals for professionals.
- Logistics — Location intelligence for logistics and route optimisation
- Market Potential Analysis — Identify market opportunities for successful growth
- Predictive Analytics — Optimise market investments with advanced modelling
- Site Selection & Network Optimisation — Location intelligence will help maximise ROI on capital investments by identifying the best business location opportunities.
- Target Marketing — Increase marketing ROI with location intelligence
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